Business designs describe different possible configurations of a business idea,
how this idea adds value, and how it is embodied in distinctive capabilities
to create
sustainable competitive advantage.



Strategic Business Design Business Model Brand Attributes Brand Appeal Business Ecosystem Business Design e-Coach Company Business Design of Innompic Games Vadim Kotelnikov: Inventions BUSINESS DESIGN components




THE ROLE of Business Design

Business Design provides a perspective to think strategically, systemically and creatively about your business model and develop it further.

In a business ecosystem, business design has fitness and sustainability functions. These functions can be improved either through better strategic moves, or by thinking creatively of a broader range of options from which to make strategic moves.




THREE LEVELS of Business Design

1. Strategic Business Design

Vision & Mission, Strategic Intent, Brand Attributes, Strategic Design Thinking, Customer Focus, Fitness, Strategic Flexibility, Balanced Business System

2. Business Model

Value Innovation, Systemic Innovation 360, Value Chain Structure, Customer Acquisition Strategies, Customer Value Proposition, Competitive Strategies, Stand-Out Strategies, Business, Revenue Model, Growth Strategies, Sustainability

3. Resources, Systems, Operations

People, Organizations, Systems, Processes, Profitability, Lean Production , Eco-Design, Cleaner Production



Design Thinking for Innovation and Entrepreneurship

Design thinking draws on customer empathy and customer feedback, imagination and logic, intuition and simulation games, functional and cross-functional expertise, holistic and analytical thinking, strategic and operational creativity, divergent and convergent thinking to explore the possibilities of what could be and innovate systemically in order to create the best customer value possible... More




Coaching by Example



BEST LOVE GAMES - Innompic Games, Jazz of Innovation, Loving Creators Vadim Kotelnikov quote

To make Innompic Games (IG) not just an art-of-innovation competition and entrepreneurial creativity contests, but also a joyful and rememberable creation show, many creative for-fun activities and emotional-peak events were invented and integrated in the overall business design of Innompic Games.



For instance, the brand attributes of Innompic Games, especially the Innompic Gesture and the Innompic anthem "I Have a Difference To Make!" are small things that make BIG difference.



The process of election of award winners by jury members was designed as both fun and a peak-emotional event.

At this photo, the nominees for the 'Best Innovator' award, with their eyes closed and containers for WOW cards in their hands are awaiting for the results of the election by jury members. The peak emotional event will culminate in few seconds.










Innompic Games  Innompic Games

Teams make a presentation of a business design for their mega-innovation







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