| 
															 
															
															You may address all 
															five creative 
															challenges or any of 
															them. 
															 
															
															The more creative 
															challenges you 
															address the more you 
															benefit. 
															
															The only 
															condition  
															is that the creative 
															challenge #6 
															 
															
															⑥ 
															
															
															
															
															Customer Experience 
															Journey as a Love 
															Story 
															
															should use as a 
															starting point the 
															invention you came 
															up with while 
															addressing creative 
															challenges #4 or #5 
															
															 ④ 
															
															
															
															
															Entrepreneurial 
															Serendipity 
															
															⑤ 
															
															
															
															
															Different Market for 
															the Same Product  |